A Little Agency Laney -
At recess, while the other kids fought over the jump rope, Laney marched to the main office. The door was heavy. Her heart went thump-thump-thump . She pushed it open.
Laney’s tenure at A Little Agency occurred during a pivotal shift in the industry. Unlike traditional catalog modeling of the 1990s, her work was primarily distributed through digital platforms. This era prioritized high-volume content and a "lifestyle" aesthetic, moving away from stiff, posed shots toward more candid, narrative-driven imagery. Laney’s ability to adapt to these various themes—ranging from sporty activewear to whimsical high-fashion concepts—made her a staple of the agency’s portfolio. Navigating the "Niche" Industry
"No reason," Laney said.
Laney wiggled. A lot.
The name "Laney," in this context, acts as a personification of the brand. It feels approachable, friendly, and human. It suggests that behind the strategy, there is a real person (or a tight-knit team) who genuinely cares about the outcome. A Little Agency Laney
As a self-identified feminist, she maintains a consistent interest in projects that tackle women's issues or provide unique female perspectives.
Immersive product visualization without physical prototypes. Drastically reduces shipping and studio rental costs. At recess, while the other kids fought over
"Yeah," Laney said. "It means doing stuff because you decided to, not because someone told you to. My dad told me."